Every blogger or freelancer spends hours to create an article or blog post. But once it moves out of your homepage, then hardly anyone notice it until its optimized for both readers and search engines. In this article I will share my personal tips on how I repurpose blog posts and how I turn them into profiting articles.
The most important point to consider is that, you have to bring creativity in you. You have to think out of the box. You have bring some unique ideas and then only you will be able to make some real profit from your hard work.
Steps To Repurpose Blog Posts
Below I am specifying the methods and tips with which you can reuse you old articles for new purpose. Before they were of no use and now they will help you bring traffic, backlinks, subscribers and leads.
- You can convert blog posts into landing pages.
- Your articles can be piled up to form any ebook, which you can offer to your readers.
- Creating podcast is very creative idea and you might need to add few more points to you existing work.
- You can update the post and republish it.
- Creating presentations or slideshows. Create a small summary of your article and then point out the important tips. Now you can use these points to create any slideshow along with attractive graphics.
Their can be lots of other ideas. As I already said you have to be unique so think and implement them on your website. Remember that today you really don’t need to worry for SEO, then only thing to consider is readers engagement and their participation.
Hint : Change your first two to three sentences ( write in another style ), add new subheading and then add the latest activity, replace your first paragraph to second position and then bring second paragraph to first place and similarly others. These changes will make you content more unique for readers and search engines.
Landing Page Conversion
This is the most easiest method to respurpose blog posts. You don’t need to worry about the promotions and linkbuilding for you page. What you just need to care is to add little bit more information and more graphics. Today almost every modern wordpress theme supports page templates, so your theme must have something like fullwidth page layout or landing page. Use this feature to offer distraction free reading experience to your readers who might become you customer or profit maker.
Make sure to add eye catching color combinations for your titles, and also use lots of graphics to explain the features of your affiliate product. If possible try to add price tables and comparison with other similar product.
First eBook For Your Readers
Lets take an example :
You have written blog post on Google SEO Guide. Now our mission is to convert you single webpage into an e-book. So in order to do so, you have to search on article directories ( ezine articles is the best ). Gather all the contents relates to the main topics. For example : Keywords, meta tags, Link formation, ways to speed up site, Adsense effect on SEO, Google Panda and Penguin.
If you going to give you book for free, the just add those articles into your PDF document.( Since use can use them freely, just remember to add the link-back )
And if you are going to sell it, then out source someone on internet. You can go to Guru.com. It’s the best place to hire the writers. Or use your article spinner ( best article spinner with manual spinning ) for the best results. You can easily earn 100$ too 500$ spending just few bucks.
Podcast For Better Exposer
Now if you really want to get noticed in front of the community, then theirs no better option than creating a Podcast. Use your sweet voice to craft it. Use tools like Nero wave editor. Use good quality microphones.
Or you can use natural speaking software. You can use Dragon Natural Speaker. This software is the best in the market and perfect for this job.
Creating Slideshow :
If you feel that the above point is not for you, then I think this is best for you. You can easily create a slideshow with you article. Use tools like Microsoft PowerPoint. If you have version 2007 or above then you can even convert them to video. You can also use free services like slideshare to create amazing online presentations. You can also embed slideshare presentations to wordpress blogs or websites.
How to create an attractive slideshow.
- Use attractive images and banners.
- Use your heading and subheading as different parts of show.
- Try to list you notes in points ( bullets or numbering ).
- Add good background music.
Build Backlinks From Authority Websites
Their may be many articles which you might have created just for your first day readers ( visitors who saw your post on the first day ). I mean the topic came into your mind and you wanted to write it down and you did so. But then you hardly received 100 plus visitors to that post. And then your hard work received no more comments and visitors ever. But certain times such articles comes into popularity.
For Example : I created a post on ” Megaupload Is Now Closed “. When I created that post it hardly received 10 to 20 visitors on first day, but then from fifth day when world came to know about it, my post received more than 700+ visitors per day for the next six days. But as the time changes I had to remove that post due to Panda penalty fear. ( My article length was less than 350 words ).
Repurpose Blog Posts To Outrank Your Competitors
Want any proof : Then just Google for ” Standard Theme Review “. I am sure I will stand on first page. I am outranking others with the article crafted on 19th of august.
Why its easy to rank higher with old contents. Below are the three simple reasons
- It might already have good quality back-links.
- It has been shared lot of time on social sites. Google consider Social signal.
- Its been already indexed by search engines.
How to dominate :
Just read the tips shared and you will understand everything.
- Just visit to top three different sites for the keyword you want to rank for.
- Read their first paragraph.
- Try to mark out the important and related long tail keywords they have used.
- Move Google Adwords and conduct research with direct keyword. ( Use Exact search option )
- Copy the related words and use them naturally in your work.
- Try to recreate your sub headings and titles ( using the words you just found out ).
- Keep your keyword density to 1% to 1.5% ( and then use the LSI words and long tail kewyords ).
Remember that today keyword desisity doesn’t plays any importance on your onpage SEO task. What matters is their placement. Use the methods I have shared above and I am sure you will out rank any website in your niche.
So these were my personal methods to repurpose blog posts to make profit from them. I wish my article was helpful to you all. Please leave your suggestions and your personal tips.